Real Food Rating

KELLOGG’S K-TIME BAKED TWISTS RASPBERRY AND APPLE FLAVOUR FILLED SNACK BARS

June 11, 2025

Avoid
15 min reading time

ReAL FOOD RATING

AVOID
Price

$5.50/5 bars - 185g

Where to Buy

Major supermarkets

MANDY'S TAKE

“This bar is a classic example of misleading marketing. With fruit imagery on the packaging, “low fat” and “high fibre” claims, and a 3-star Health Star Rating, it gives the impression of being a reasonable snack — especially for school kids. But when we analyse the ingredients, it tells a very different story. It’s made up of ultra-processed sugars, refined starches, flavourings, thickeners, and virtually no real fruit. Despite the health claims, this is a highly processed product that belongs in the confectionery aisle — not a lunchbox.”

RATING BREAKDOWN

Real Food Processing Score: 1/5
  • Still primarily sugar
  • Ultra-processed base
Additive Score: 3/5
  • Natural colours (big win!)
  • Still has artificial flavours
Nutrition Score: 1/5
  • 70%+ sugar content
  • Zero nutritional benefit

NUTRITION SNAPSHOT

Postives
  • Source of fibre 2.9g per bar
  • No artificial colours or flavours
Negatives
  • First ingredient is glucose syrup, followed by glycerol (a sugar alcohol-type humectant), sugar, modified starch, fructose and stabiliser (460 - often derived from wood pulp).
  • High sugar content - 3 tps of sugar (12g) per bar That’s a total of six different sweeteners, all ultra-processed - invert syrup, dextrose, fructose and caramel sugar syrup
  • Of the first 10 ingredients, at least seven are ultra-processed - glucose syrup, glycerol, sugar, modified starch (1442), fructose, stabiliser (460), and maltodextrin.
  • The “fruit” content comes from apple puree concentrate, apple powder, and raspberry juice concentrate, which are far removed from fresh fruit.
  • Contains carrageenan (407) — a Category D additive linked to gut inflammation
  • The dough itself contains dough conditioners and thickeners, further removing it from anything resembling a wholefood product.

NUTRITION SNAPSHOT

Negatives

Natural colours (not artificial)

Limited whole food ingredients beyond oats

Contains glycerine additive

Fibre partly from extracted chicory root

Positives

Colours: Natural

No Artificial Colours: Win!

WHO'S IT FOR?

Age Suitability
  • Babies & Toddlers
  • Kids
  • Teens
  • Adults
Special Diets
  • Contains Wheat
  • Contains Milk
  • Contains Soy
  • Contains Gluten
  • May Be Present Peanut

BETTER OPTIONS

  • Soft baked oat bars with mashed banana, dates, and seeds
  • Wholefood fruit and oat slices using stewed apples and cinnamon
  • Homemade date and chia jam bars
  • Bliss balls made with oats, coconut, and a few crushed raspberries

MAKE IT YOURSELF

Want a healthier alternative? Try a homemade version!

“These use healthy and nutritious ingredients” – Mandy

Check out the Recipe
Watch the Reel

THE VERDICT

This bar is a prime example of how food manufacturers use health-washing to sell ultra-processed products. With fruit graphics, fibre claims, and a 3-star Health Star Rating, it’s cleverly marketed to appear school-lunchbox friendly. However, behnd the packaging is a formulation built on sweeteners and ultra-processed ingrdients and, additives with virtually no real fruit in sight. This kind of branding preys on time-poor parents who want to make better choices — and it’s exactly why we need stronger regulations to prevent confectionery-style products from being positioned as healthy snacks for children

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